Hi, my name is Claudia Annabella Stratford, I am 22 and currently studying for a Masters of Science in Marketing at the University of Exeter, having completed a Bachelor of Science in Psychology also at the University of Exeter.
Although these degrees seem different, I felt marketing was a natural progression for me as have always been interested in understanding consumer behaviour and how psychology influences many elements of marketing. I am also particularly interested in the effects of technology in business particularly within marketing.
In the coming weeks I will post blogs retaining to the themes and topics discussed within a module on my course: Digital Business Models.
On Claud Nine 